Facilitating connections across the climate tech ecosystem, from innovators to corporates, finance and governments, they provide tech scouting, immersion programmes, access to finance and consultancy to make climate impact.
Omneluxe was given the remit to create a new website and improve social following.
GIIG finds, funds and grows sustainable development goal aligned technology across Africa. Consulting as the Director or Strategy, through their Global Startup Awards programme we found 7,500+ startups from all 54 African nations with solutions in Agri Tech, Health Tech, ESG Tech, Commerce Tech and more.
Taking our planet from tragedy to triumph
Virtual Innovation Village
For an organisation with a portfolio covering asset management, high jewellery design and manufacture, Omneluxe was tasked with a brand refresh covering all assets. This was then followed by the delivery of an ESG intention and partnership with the Global Startup Awards to invest in SDG aligned technology in Africa.
For a firm of chartered surveyors, Omneluxe marketing consultancy conducted a full review of strategy including research, which enabled the creation of a segmentation grid with the size, value and share of each individual segment. From this we selected a target audience then re-branding the company and all of its touch-points including stationary, signage and a new advertising concept, to align it with the chosen segment portrait.
We also created a new website, with imagery and content to reflect the chosen segment portrait.
New logo and brand guidelines
For a wine merchant, Omneluxe marketing consultancy conducted a review of strategy, starting with an internal audit of sales and stock and then went on to perform research to a representative sample. Following the results of the research a purchase funnel was created. Research also highlighted a target audience with their needs, decision-making markers and purchase stimulants, which will be used across all touch-points going forward.
For an estate agency, Omneluxe marketing consultancy produced new branding and advertising creative. Negotiated with media owners to create media plan including tip-ons of packets of wild flower seeds. Then continued to support the business with new flyers, NPS cards, window cards and particulars.
Produced new advertising creative
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